NorthLuma blog · 2026-05-17 · 7-minute read · Industry: HVAC / Plumbing / Electrical
Best HVAC + plumbing + electrical CRM & dispatch software 2026.
Home-services websites are the SMB category with the widest revenue-scale spread — a solo HVAC tech at $150k/yr has fundamentally different needs from a $5M-revenue multi-truck operator. Different tools win at each scale. We tested seven options in May 2026.
TLDR
- · Solo / 1-truck $150-400k revenue: Housecall Pro $79/mo OR NorthLuma $49 + Housecall Pro $79.
- · $250k-2M revenue 1-3 trucks: Jobber $169/mo OR NorthLuma $49 + Jobber.
- · $2M-5M revenue 4-15 trucks: Jobber Pro or ServiceTitan transition.
- · $5M+ revenue 15+ trucks: ServiceTitan $400+/mo. Default.
The 7-tool comparison
| Tool | $/mo | Dispatch? | Owns code? |
|---|---|---|---|
| ServiceTitan + Marketing Pro | $400+ | ✓ | ✗ |
| Jobber + Jobber Sites | $169+ | ✓ | ✗ |
| Housecall Pro | $79+ | ✓ | ✗ |
| Surefire Local | $299+ | ✗ pair | ✗ |
| Scorpion | $1000+ | ✗ pair | ✗ |
| Wix Home Services template | $27+ | ✗ pair | ✗ |
| NorthLuma + Jobber | $169+ | ✗ pair | ✓ |
Per-tool verdict
ServiceTitan + Marketing Pro
Industry default for $5M+ revenue HVAC/plumbing/electrical contractors. Site + dispatch + invoicing + marketing + payroll integrated. Overkill for sub-$1M operators.
Jobber + Jobber Sites
Best for $250k-2M revenue contractors. Cheaper + simpler than ServiceTitan; lighter feature set but covers the bases.
Housecall Pro
Cheapest of the contractor-CRM-bundled options. Best for solo + 2-truck operators. Site is decent, not great.
Surefire Local
Marketing-specialised for home services. Site + reviews + local SEO bundle. No dispatch integration; pair with separate CRM.
Scorpion
Premium home-services marketing agency. Custom sites + paid-ads management + SEO. Most expensive; primary value is the agency relationship, not the website tooling.
Wix Home Services template
Cheapest hosted-builder option. No dispatch / review-automation / contractor-specific features. Brochure only.
NorthLuma + Jobber
$49 once + Jobber $169/mo. The public marketing site (NorthLuma) is the front door; Jobber handles dispatch + invoicing + reviews. Cheapest credible combo where you own the public-site code AND have a real contractor CRM.
Frequently asked
Which website builder is best for a 1-3 truck HVAC operator?
Housecall Pro $79/mo if you want bundled CRM + site + reviews under one bill. NorthLuma $49 once + Jobber $169/mo if you want the public site as code you own (Jobber's bundled site is fine; their CRM is what you're really paying for). For a 1-truck owner-operator doing $200-400k/yr, Housecall Pro is honestly the right answer; we're better-positioned for the side-hustle / first-truck phase.
What about emergency-call CTAs and service-area schema?
The generated NorthLuma site includes a prominent 'Call now: 24/7 emergency' header CTA + Schema.org HomeAndConstructionBusiness markup with service-area definition (postal codes or radius). Same on Housecall Pro / Jobber Sites / ServiceTitan. The technical SEO is similar across all tools; the difference is in inbound-link networks (Scorpion + Surefire Local invest in those; the bundled CRM tools less so).
Review automation — does NorthLuma handle that?
Not natively — review automation is a contractor-CRM function (Jobber, Housecall Pro, ServiceTitan all text the customer 24h after job-complete with a Google review link). NorthLuma sites have a static reviews section you populate manually with your existing Google reviews; the automation lives in your CRM, not the website host.
5-year cost?
ServiceTitan: $24,000+. Jobber + Jobber Sites: $10,140. Housecall Pro: $4,740. Surefire Local: $17,940. Scorpion: $60,000. Wix Home Services: $1,620 + DIY everything else. NorthLuma + Jobber: $10,189 ($49 once + $169/mo × 60). NorthLuma + Housecall Pro: $4,789. Cheapest serious combo at any scale: NorthLuma + Housecall Pro for solo, NorthLuma + Jobber for 1-3 trucks.
Service-area pages — how does NorthLuma handle 10+ town names?
Per-town landing pages are critical for HVAC/plumbing SEO. NorthLuma's generated site includes a service-area page that lists the towns you cover; for SEO depth (one rankable page per town), you'd manually duplicate the per-town page after download, OR use the upcoming D14 template-bank route (`/templates/hvac/<town>-<service>`). For now, the cleanest pattern is: NorthLuma $49 for the public brochure + Surfer SEO or Frase for per-town content drafting + paste into the static HTML.
Bias note: NorthLuma is in the table. Pricing verified May 2026 from each vendor's public pricing page (Scorpion + ServiceTitan are quote-based; ranges shown). Email [email protected] for corrections.